Industry News

Search engine marketing industry news stories gathered constantly by the bigmouthmedia team.

Google's big-bucks expansion plans

SEC filings reveal a vast capital-spending program in 2004 -- an indication of just how huge the search giant's ambitions are. [BW Online]

Google URL points to blog search

A discovery by several bloggers that the Google bot was requesting non-existant files from root directories lately. Many think this indicates that Google has plans to launch their own blog search engine. [Webpro News]

Google leaves curious fans wanting more

For years, closely held Google Inc. had been so secretive that when it registered last week for an initial public offering, the crush of people trying to read it nearly crashed the Securities and Exchange Commission's Web site. [Contra Costa Times]

Sonnar Internet Inc. launches new Search Engine

SonnarSearch.com makes it easy to be number 1 on their search engine while paying commissions on every search. [eMediaWire.com]

Goldman may lose $100m Google fees

Goldman Sachs, the Wall Street goliath that prides itself on its close relations with the world's leading businesses, has had a damaging row with Google that may have cost it $100m in fees. [The Telegraph]

Google This: Reality Check

The search-engine's eagerly awaited IPO will attract big bucks and ballyhoo.
It won't, however, spark a fresh tech boom. [BusinessWeek}

Search engine market share

The report reveals that Google is the most used search engine, garnering a 56.4% share. Yahoo is 2nd with 21.1%. [Webpro News]

Google plans to outsource AdSense billing

95% of Google's revenue comes from their AdSense/AdWords services. Last year, the search engine made $962 million in 2003 revenue and $106 million in profits. [WebPro News]

The How and Why of Google's Auction

Lots of investors are wondering just how this unorthodox IPO process is going
to work. Here are some answers... [BusinessWeek]

New spin on search ads

If successful, Tacoda could challenge the fast-growing ad networks of Google and Yahoo-owned Overture Services, which let marketers target people by what they're searching for, not by personal profiles. [ZDNet]

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