Industry News

New spin on search ads
If successful, Tacoda could challenge the fast-growing ad networks of Google and Yahoo-owned Overture Services, which let marketers target people by what they're searching for, not by personal profiles. [ZDNet]

Wanted: Google chairman
Google CEO Eric Schmidt has relinquished his role as company chairman of the board, according to the search engine leader's filing for an initial public offering last week. [Silcon.com]

LookSmart fights on - but will it ever be a major search player again?
Paid search listings provider LookSmart beat Wall Street estimates, continuing its all-out battle to recover from the loss of major client MSN. (Clickz.com)

Terra Lycos attracts more paying punters
Spanish Internet outfit Terra Lycos has managed to increase the number of paying punters over the last year helping to lift revenues. [The Register]

Can Google be public and private?
Is going public the ultimate goal for all companies, or are some businesses better served by staying private? [eCommerce Times]

Google preps new tool to juice revenue
Google is close to releasing new tools that could expand its profitable keyword-advertising business and fuel growth as it prepares for a highly anticipated initial public offering, according to sources familiar with the plan. [CNet]

Affiliate marketing sector to generate £500m+
"We see the dynamic in the development of affiliate marketing as being very similar to what has happened with search engine marketing. ... [Press Release]

Overture snares Ninemsn, f2
Yahoo's search marketing company Overture has signed two of Australia's largest web publishers, Ninemsn and Fairfax's f2, for its web marketing product just three months after launching here, snatching market share from iconic search provider Google.

100.com to Rival Traditional Search Engines
Launched as a new search engine to compete with Yahoo!, Google and others. Designed primarily as a meta search engine, 100.com's focus will be to deliver the 100 most relevant results for each search term. [eMediaWire]

Google Blog
We knew this was coming, we could sense it in our teeth. Google have started an official Google Blog. It's your chance to read about new technology, hot issues and the world of searches straight from the Googleplex itself.