Industry News

Search engine marketing industry news stories gathered constantly by the bigmouthmedia team.

Measure up to search engine marketing

Marketing metrics are crucial to SEM argues Gord Hotchkiss
[WebProNews]

Search Engine Marketing - the new Direct Marketing?

An examination of the common themes between direct and search engine marketing.
[DM News]

PPC? It's just not organic!

Jim Hedger takes a look at exactly how paid and organic listings differ - and why it matters.
[ISEDB.com]

Canadian search marketplace still under utilised

New research by qSearch Canada, a division of comScore Networks has found that Canadians use Internet search engines more often than their U.S. counterparts, but their online advertising market is less developed than in the U.S

A Search Engine for Pages You've Read

Having problems finding that web page you saw recently? A new tool makes it easy to recall everything you've seen on the web, automatically indexing all of this content and creating your own personal web archive. [SearchEngineWatch.com]

Google faces challenges as it expands

Nationwide survey by S&P Equity Research Services shows Google's users are among the internet's most experienced, active and demanding [Yahoo News]

New role for Google

Google Inc. officials introduced a new version of the Google Search Appliance last week. [FCW]

Porn 3 times more popular than searches

Online porn sites get about three times more visits than the top Web search engines, including market leader Google Inc., a research firm said last Thursday. [Reuters - CNN]

Google growth clouded by survey

A new survey has a stark warning for soon-to-be-floated internet search engine industry leader Google. [This is London]

Google making overseas ad push to boost revenue

Google has been a runaway success at home, but its mightiest battle may be unfolding on the faraway shores of China, Japan and Europe. [Silicon Valley]

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