Industry News

Search engine marketing industry news stories gathered constantly by the bigmouthmedia team.

MSN challenges users to football search quiz

MSN is launching an interactive quiz encouraging users to employ its search engine to find answers to a set of football-related questions as fast as possible. [Netimperative]

Google Local goes mobile

Google is taking its popular mapping and driving-directions service to the wireless realm. The search giant is offering the new service as a free download, allowing users to locate addresses or businesses in the U.S. from a mobile phone. [Newsfactor]

Google Desktop 2

Search engine Google Inc has launched the final version of its Google Desktop 2 search tool, which sports a Google Sidebar and a desktop search through which users can find files, email messages and other data in their computers. [Earthtimes]

Just Googling it is striking fear into companies

"We watch Google very closely at Wal-Mart," said Jim Breyer, a member of Wal-Mart's board." [The Ledger]

Financial incentives from search engines

Microsoft chairman Bill Gates says internet search engines will have to start paying customers to use their service as the market becomes increasingly competitive. [IT Week]

Microsoft most likely suitor for AOL

Software giant Microsoft is the currently the front-runner in the bidding race for AOL, according to press reports. [Netimperative]

Brits shop online to avoid 'pushy staff'

The British consumer is a 'Jekyll and Hyde' character when it comes to retail spending, with one in ten shoppers taking on a different persona when shopping online. [Netimperative]

Google and IBM team up for enterprise search

IBM is working with search engine Google to integrate the search giant's Desktop for Enterprise tool with its own search technology, to let users retrieve a greater range of information on their desktops. [Computing]

Google's Stumble

Uncharacteristically, Google has stumbled. [Forbes]

Google defends Print and privacy

A senior Google figure has defended the search engine's indexing, privacy and copyright policies. [BBC News]

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