Industry News

Search engine marketing industry news stories gathered constantly by the bigmouthmedia team.

Online news is becoming more popular than its printed counterpart

Due to online news becoming read more than the printed version, the Guardian newspaper has decided to put its news out online before the print edition!

My - Very Profitable - Space

MySpace is targeting a partnership with the major search engines in an effort to increase revenue from online advertising.

Google entering into video advertising market

Following on from the recent limited launch of "click to play" video advertising Google has announced future plans to expand video advertising services.

Brand Squatting leads to a lawsuit for Yahoo!

JP Enterprises has dropped a trademark infringement lawsuit on Yahoo! and other companies for allegedly paying for search engine advertising on Google for trademarked search queries.

What's on the Google box?

Google received the 'best paper' award at the Euro ITV (the interactive television conference) which took place in Athens recently. The conference provided an outlet for Google to introduce its research into 'personalising the mass media experience'.

On-Line goes off-line

A brief overview of what some search engines are doing off line to build their brand and increase market share.

All eyes are on the US as the 'Net Neutrality' legislation debate moves to the US Senate

As US politicians reject attempts to protect internet neutrality with legislation, a great blow has been struck against Google, Microsoft, eBay and Amazon, who all mounted vigorous lobbying campaigns prior to a vote in the House of Representatives.

Google Pages hide Trojan horses?

Google's web hosting service, Google Pages, is being used by hackers to steal money using a malicious program, claims an internet security company.

Yahoo's Chinese search engine bows down to censorship

As Yahoo.cn bows down to the Chinese authorities more speculation is raised as to the ethics of censoring search.

Google's (day)parting shot across MSN's bows

Hot on the heels of rival MSN, Google has launched Ad Scheduling, a DayParting product to give advertisers greater control over their ad spend.

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