Industry News

Search engine marketing industry news stories gathered constantly by the bigmouthmedia team.

Lost in mobile cyber space? Yahoo! launches oneSearch

In the next five years, it is estimated that a massive one billion people will be accessing the internet via a hand held mobile device. With this growing market in mind, Yahoo! have launched a new offensive in their ongoing battle with Google.

Yahoo! and Google battle to bring content to your mobile

Yahoo! and Motorola announce a partnership that will deliver the wonders of the World Wide Web to Motorola cell phone users. Subsequently, Google have released details of a partnership with Samsung - who are already working with Yahoo!.

Apple brings mobile search to the masses with the iPhone

Apple's yearly Macworld event in Las Vegas was ablaze with speculation about the company's entry into the mobile phone market; but nobody guessed exactly what Apple had in store for the amassed hoardes at Steve Jobs' keynote address.

Yahoo!'s click fraud prevention methods

Last June, Yahoo! had a class action suit filed against them, due to the problem of click fraud. How are Yahoo! improving their service, and do their modifications go far enough?

AOL makes $900m bid for Swedish online marketing group, TradeDoubler.

AOL, the internet subsidiary of US media group Time Warner Inc., has made a $900m cash bid for Swedish online marketing group, TradeDoubler.

Google continues to explore realms of radio advertising

Google looks to extend its advertising reach by supplying AdWords content through major radio outlets, including a possibly lucrative deal with CBS.

Excite MIX: the latest buzz among UK users

Excite UK has just come up with an even better way to make the most of RSS technologies - that is, through the launch of its new personalised homepage, Excite MIX.

Google approaches half-share of US search market

A survey by comScore Networks shows that both Google and Yahoo! increased their share of the US search market in December 2006.

New Skype video start-up is named Joost

Founders of Skype, Janus Friis and Niklas Zennstrom, release details about their new online video start up service - known from today as Joost.

Dmoz is live and accepting submissions again

The Open Directory Project, also know as Dmoz, has reopened its doors to new site submissions once again.

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