Industry News

DoubleClick Mobile integrates with AdMob, AdSense and MBrand
DoubleClick, the Google-owned ad platform, has revealed that its delivery system for mobile devices is integrating with a number of ad networks.

Yahoo! releases Vista beta of its IM service
Search engine provider Yahoo! has launched a new version of its instant messenger (IM) service for the Windows Vista system, it has been revealed.

Google and IBM 'increase efforts to dominate cloud computing'
Google and IBM are "ramping up" their efforts to dominate cloud computing, it has been suggested.

Yahoo! accelerates plans to establish office in Philippines
Search engine provider Yahoo! has sped up its plans to construct an office in the Philippines, Inquirer.net reports.

UK affiliate spending hotspots revealed for first time
Britain's first survey of affiliate spending on PPC campaigns has been published by bigmouthmedia.

Google ask FCC to ensure Verizon commit to open access rules
Google have filed a petition asking Verizon to pledge that it will commit to the open access rules set by the U.S. Federal Communications Commission on a band of spectrum the company acquired at the recent 700MHz auction.

Yahoo! refuses $48 billion takeover bid from Microsoft
Following a breakdown in talks between Microsoft and Yahoo!, the search engine has seen a 15% drop in share price.

Microsoft approaches Facebook in wake of Yahoo! disaster
Just a few days after walking away from its Yahoo! bid, Microsoft has already reportedly set its eyes on Facebook - the second-largest social network behind MySpace.

China to investigate online maps that show "wrongful" borders
Chinese internet authorities have pledged to eliminate online maps that wrongly display the borders of the People's Republic.

Reduce bounce rates through usability and analytics
Can't figure out the root of those high bounce rates? Usability could be the answer to all your problems.