26 October 2011 | Author: R Wood Media Intern
Jobs' pledge to destroy Android may not be as simple as all that, as a new study reveals Android continues to flex its muscle when it comes to app downloads.
Android captured a staggering 44 per cent of total mobile app downloads in the second quarter, handily surpassing Apple, which captured only 31 per cent in comparison.
The second quarter also saw Apple shipments fall to 9 per cent - from 15 per cent in the first quarter - while Android has no such trouble, as shipment growth rose to 36 per cent, up from 20 per cent in the first quarter.
ABI research associate Lim Shiyang said: "Being a free platform has expanded the Android device install base, which in turn has driven growth in the number of third-party multi-platform and mobile operator app stores.
"These conditions alone explain why Android is the new leader in the mobile application market."
However, that's not to say Apple doesn't still pack a punch. While Android may be king of total downloaded apps, Apple still takes the cake in terms of downloads per user.
ABI's practice director for mobile services said: "Despite leading in total mobile application downloads Android's app downloads per user still lag behind Apple's 2-to-1.
"Apple's superior monetisation policies attracted good developers within its ranks, thus creating a better catalogue of apps and customer experience."
A surge in demand of smartphones is driving the sales of apps - with total worldwide downloads expected to hit 29 billion in 2011, according to ABI, while the customer base for smartphones is also expected to expand another 46 per cent.
Android and Apple duke it out for app sales
Jobs' pledge to destroy Android may not be as simple as all that, as a new study reveals Android continues to flex its muscle when it comes to app downloads. Android captured a staggering 44 per cent of total mobile app downloads in the second quarter, handily surpassing Apple, which captured only 31 per cent in comparison.
The second quarter also saw Apple shipments fall to 9 per cent - from 15 per cent in the first quarter - while Android has no such trouble, as shipment growth rose to 36 per cent, up from 20 per cent in the first quarter.
ABI research associate Lim Shiyang said: "Being a free platform has expanded the Android device install base, which in turn has driven growth in the number of third-party multi-platform and mobile operator app stores.
"These conditions alone explain why Android is the new leader in the mobile application market."
However, that's not to say Apple doesn't still pack a punch. While Android may be king of total downloaded apps, Apple still takes the cake in terms of downloads per user.
ABI's practice director for mobile services said: "Despite leading in total mobile application downloads Android's app downloads per user still lag behind Apple's 2-to-1.
"Apple's superior monetisation policies attracted good developers within its ranks, thus creating a better catalogue of apps and customer experience."
A surge in demand of smartphones is driving the sales of apps - with total worldwide downloads expected to hit 29 billion in 2011, according to ABI, while the customer base for smartphones is also expected to expand another 46 per cent.
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