Google Ad Words Goes Google-Eyed!

Rory Paterson
by SEO Consultant
Rory Paterson
Imagine our surprise when we logged into a clients Google Ad Words account to find that the bill was somewhere in the region of $27.7 MILLION for a mere 51 clicks over the past week or so.

Here's what we saw:

Google Ad Words Goes Google-Eyed!











Even if we were bidding for a million terms like Britney Spears and Harry Potter, we wouldn't be expecting that kind of bill!

Fortunately it seems we're not alone. A number of posts have popped up in industry chat rooms with an initial "please tell me it's not just me!" message followed by numerous sympathisers like "I'm glad I have a platinum card" and "Is this their idea of raising revenue?"

Obviously just a hitch with the billing software so its not time to leave the country just yet!
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