01 October 2008 | Author: Andrew Girdwood Head of Strategy
Xbox Live allows Xbox and Xbox 360 consoles to offer a number of games that allow users to play friends, rivals and strangers online. XboxLlive also permits users to download upgrades, new games, instant message, voice chat and even hire movies (delivered over the internet to the Xbox 360's hard drive).
Google's Hot Trends reveals the 100 most popular keyphrase searches in the US and updates daily - and its archives reveal that a certain gaming system has been featuring on the list of late.
According to Blake Grundman at Kombo, Microsoft claimed that there 'may be isolated issues' with the service yesterday. However, keyphrases such as [xbox live down] and [xbox live mtu failed] had surged into Google's hottest 100 keyphrase searches the day before.
The graph above plots the number of keyphrases containing [xbox] as they entered Google's hourly Hot Trend report over the last few days.
Xbox's Major Nelson twittered that the issues had been fixed. He noted, "The storm has passed" and "Back to Live you all go."
Whereas, over at Xbox360FanBoy Xav de Matos added a note of caution; "expect some rolling restarts as millions of gamers attempt to reconnect."
de Matos's warnings seem to have been well founded as a record number of [xbox] keyphrase terms have made Google's Hot Trends again today. [xbox live down again] entered the hot trend list at 8am GMT and was followed by [xbox live customer support number] and [xbox live customer support].
The speed at which Xbox keyphrases entered Google's Hot Trends is illustrative of just how quickly the digital generation will turn to the internet to resolve problems and the need for speedy communication from corporations today.
Google Trends plots Xbox Live Troubles
Xbox Live, the popular online gaming system from Microsoft, has been experiencing on-going technical issues this week and Google's Hot Trends has been catching the action in all its gory detail.Xbox Live allows Xbox and Xbox 360 consoles to offer a number of games that allow users to play friends, rivals and strangers online. XboxLlive also permits users to download upgrades, new games, instant message, voice chat and even hire movies (delivered over the internet to the Xbox 360's hard drive).
Google's Hot Trends reveals the 100 most popular keyphrase searches in the US and updates daily - and its archives reveal that a certain gaming system has been featuring on the list of late.
According to Blake Grundman at Kombo, Microsoft claimed that there 'may be isolated issues' with the service yesterday. However, keyphrases such as [xbox live down] and [xbox live mtu failed] had surged into Google's hottest 100 keyphrase searches the day before.
The graph above plots the number of keyphrases containing [xbox] as they entered Google's hourly Hot Trend report over the last few days.
Xbox's Major Nelson twittered that the issues had been fixed. He noted, "The storm has passed" and "Back to Live you all go."
Whereas, over at Xbox360FanBoy Xav de Matos added a note of caution; "expect some rolling restarts as millions of gamers attempt to reconnect."
de Matos's warnings seem to have been well founded as a record number of [xbox] keyphrase terms have made Google's Hot Trends again today. [xbox live down again] entered the hot trend list at 8am GMT and was followed by [xbox live customer support number] and [xbox live customer support].
The speed at which Xbox keyphrases entered Google's Hot Trends is illustrative of just how quickly the digital generation will turn to the internet to resolve problems and the need for speedy communication from corporations today.
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