InfoSpace Adds Google's Award-Winning Search Results to its Industry-Leading Meta-Search Technology
Google's search results and text-based advertising listings to be delivered through InfoSpace's network of meta-search properties and affiliates; first implementation available to users today at MetaCrawler
BELLEVUE, Wash. and MOUNTAIN VIEW, Calif. (Sept. 4, 2002) - InfoSpace, Inc. (Nasdaq: INSP) and Google Inc. today announced an agreement to bring Google's award-winning search technology to InfoSpace's network of Web search properties and affiliates, which include Excite (www.excite.com), Dogpile (www.dogpile.com), WebCrawler (www.webcrawler.com), MetaCrawler (www.metacrawler.com) and InfoSpace (www.infospace.com), among others.
In addition to providing Google's highly relevant search results from billions of Web pages, InfoSpace's meta-search technology, which searches multiple search engines at once, will also include results from the Google Sponsored Links Program, a paid advertising service that complements Google's objective search results with targeted text-based advertising listings.
"Google is a global leader in search and search monetization," said York Baur, InfoSpace executive vice president, Wireline and Broadband. "The addition of Google's search services is yet another example of our commitment to delivering the most comprehensive and relevant results to our users. InfoSpace's next generation meta-search product and results improved significantly with today's announcement."
"InfoSpace and its meta-search users can now access information through Google's comprehensive search results and carefully targeted ads," said Omid Kordestani, Google's senior vice president of Worldwide Sales and Field Operations. "This agreement represents further distribution of our advanced search technology, while exposing our growing base of advertisers to millions of new users."
InfoSpace's next generation meta-search technology highlights the strengths of many of the Web's major search properties and is designed to identify the intent of each user's search. Google's Web search results and paid listings will play important roles in this ongoing effort to deliver a blended mix of the most relevant commercial and non-commercial results for a given search.
The re-launch of MetaCrawler, also announced today, represents the first integration of Google's services into InfoSpace's network of Web search properties. Today's MetaCrawler re-launch press release can be viewed at http://www.businesswire.com / insp / index-ep.shtml. Google results are planned to be available throughout InfoSpace's properties and affiliates by the end of this month.
About Google Inc.
With the largest index of websites available on the World Wide Web and the industry's most advanced search technology, Google Inc. delivers the fastest and easiest way to find relevant information on the Internet. Google's technological innovations have earned the company numerous industry awards and citations, including three Webby Awards; two WIRED magazine's Reader Raves Awards; Best Internet Innovation and Technical Excellence Award from PC Magazine; Best Search Engine on the Internet from Yahoo! Internet Life; Top Ten Best Cybertech from TIME magazine; and Editor's Pick from CNET. A privately held company based in Mountain View, Calif., Google's investors include Kleiner Perkins Caufield & Byers and Sequoia Capital. More information about Google can be found on the Google site at http://www.google.com.
About InfoSpace, Inc.
InfoSpace, Inc. (Nasdaq: INSP) provides wireless and Internet software and application services. The Company develops software technologies that enable customers to efficiently offer a broad array of network-based services under their own brand to any device.
www.infospaceinc.com.
