27 June 2006 | Author: Chris Liversidge
Ixquick spokesman Alex Van Eesteren stated:
"This new feature of our search engine ensures both optimal privacy protection and maximum search performance for our customers, since they will be able to search using the twelve best search engines without their personal data being recorded."
With information and personal property increasingly becoming vital issues, this statement sends a strong message to the search engines.
Mr Van Eesteren continued, "Many search engines openly use this data for commercial purposes. It seems only to be a question of time before the data gets misused," he alleges, "Therefore we have decided to permanently delete all personal search records. If the data is not stored, users' privacy can't be breached".
The line's a hard sell for the Ixquick product, which simultaneously searches the top twelve search engines, and Mr Eesteren seems to have come up with a strong USP too:
"Any user can use Ixquick.com to search in a combination of the best search engines secure in the knowledge that they can enjoy complete protection of their privacy."
It's David and Goliath time again folks!
Ixquick drags user privacy into the limelight
In a continuation of the current speculation of potential regulation for information gatherers online, and Google's call for federal regulations on the matter, it is particularly interesting that Ixquick has today declared that it will delete permanently all personal details, including search details, from its user log files.Ixquick spokesman Alex Van Eesteren stated:
"This new feature of our search engine ensures both optimal privacy protection and maximum search performance for our customers, since they will be able to search using the twelve best search engines without their personal data being recorded."
With information and personal property increasingly becoming vital issues, this statement sends a strong message to the search engines.
Mr Van Eesteren continued, "Many search engines openly use this data for commercial purposes. It seems only to be a question of time before the data gets misused," he alleges, "Therefore we have decided to permanently delete all personal search records. If the data is not stored, users' privacy can't be breached".
The line's a hard sell for the Ixquick product, which simultaneously searches the top twelve search engines, and Mr Eesteren seems to have come up with a strong USP too:
"Any user can use Ixquick.com to search in a combination of the best search engines secure in the knowledge that they can enjoy complete protection of their privacy."
It's David and Goliath time again folks!
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