06 June 2002

Lycos and Man United in £2m Partnership

In the wake of the failure of Sports.com in the UK, Manchester United has announced a two year strategic online partnership with leading UK portal, Lycos UK.

The deal will see The Reds guaranteeing online adspend on the Lycos site from its various sponsors, including Vodafone, Pepsi and Budweiser. Web chats, exclusive interviews and other content will be provided by Man Utd.
Lycos will offer Man Utd fans a chance to build themselves branded sites and Lycos branding will
profile heavily on Utd's perimeter hoarding ads.

www.manutd.com
www.lycos.co.uk

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