What's new in Yahoo! Shopping?There are many new tools and customization features on the latest product search engine release.
- The site been completely redecorated, and the new design looks clean, tidy and well organised; this will make your shopping experience easier, not only when it comes to finding products but also when comparing prices and reading product reviews.
- The main categories in Yahoo! Shopping are Clothing, Electronics, Computers, Home & Garden and, more importantly, the Bargains Centre, which will help you find the best deals available on the internet.
- The search results can be sorted by price, merchant, brand, type, or product rating. It can also be displayed in a Grid or List views.
Users can also make use of the Buying Guide, which offers professional reviews, consumer reports and articles that will help you make up your mind. The results from the buying guide are divided into featured articles and articles from the web, in between which users will also find three sponsored links per page; these, however, don't help to enhance your direct shopping experience, since the results are for related products.
If, after browsing Yahoo! Shopping and using the Buying Guide, you're still undecided on which product to choose, why not visit Yahoo! Answers; this is a fairly comprehensive aid for the undecided shoppers and non-shoppers, who need an answer to almost any question under the sun. Whether you're asking questions on cars, computers or even relationships matters, just post your question and wait for an answer from another buyer or user. This tool is much more independent than the Buying Guide, and will let you contribute to the community by posting your answers to other questions; you can learn from or vote for the best answers from the 65 million which are already published, on both a national and international level.
The personalized features of Yahoo! Shopping also represent a big step forward. Users can add the Popular Products and Deals module to their My Yahoo! page, or easily keep track of the product they are interested in. The product comparison feature is easy to use and will give you the power to save and compare your searches.
And last but not least, there is a special shopping guide for Holiday Gifts and Ideas, with suggestions on gifts for everyone.
As detailed in a previous bigmouth media article, Google is also preparing for the shopping season and announced over a month ago their enhanced product search, which will offer an integrated solution on Google search, Froogle and Google Base. Their new shopping solution, Froogle 2.0 has not yet been launched, but will be available in the next few weeks. So there's definitely no excuse this year for not buying your Christmas presents on time - or for straying outside your budget!
