01 September 2010 | Author: D. Warburton Search Copywriter
Japanese technology giant Sony is reportedly planning to launch a new music and video subscription service that could challenge the dominance of Apple's iTunes.
According to a report in the Financial Times, Sony will unveil its new service at a conference in Berlin today, shortly before competitor Apple hosts its own media event in San Francisco to showcase its latest advances.
Details are scarce about the new service, but according to the report: "Sony would use its [Web-connected] PlayStation games consoles as the starting point for a new service that users will be able to use across a range of other Internet-connected devices.
"That could include Walkman music players, Vaio computers, Bravia TVs, Blu-ray players and Sony Ericsson mobile phones."
This would not be Sony's first attempt to break into the lucrative music subscription market. Its previous music service, Sony Connect, launched in 2004 and proved less than successful - the service itself was riddled with software malfunctions, and also suffered from a lack of consumer interest in Sony's own branded music players, compared to Apple's ubiquitous iPod. The service was withdrawn two years ago.
Sony previously launched a social media platform for PlayStation 3 users, PlayStation Home, in 2007, as well as a video sharing site to rival YouTube in Japan, eyeVio. However, neither of these services made the impact the company hoped.
That's not to say Sony is always one step behind though, and it recently lent its significant expertise in TV manufacture to the eagerly anticipated Google TV project, alongside Google, Intel and Logitech.
Whatever Sony has up its sleeve, CNET reports that consumers should not expect a launch until next year, so we'll have to wait and see whether the Japanese conglomerate succeeds in beating out rivals this time.
Sony set to launch iTunes rival
Japanese technology giant Sony is reportedly planning to launch a new music and video subscription service that could challenge the dominance of Apple's iTunes.According to a report in the Financial Times, Sony will unveil its new service at a conference in Berlin today, shortly before competitor Apple hosts its own media event in San Francisco to showcase its latest advances.
Details are scarce about the new service, but according to the report: "Sony would use its [Web-connected] PlayStation games consoles as the starting point for a new service that users will be able to use across a range of other Internet-connected devices.
"That could include Walkman music players, Vaio computers, Bravia TVs, Blu-ray players and Sony Ericsson mobile phones."
This would not be Sony's first attempt to break into the lucrative music subscription market. Its previous music service, Sony Connect, launched in 2004 and proved less than successful - the service itself was riddled with software malfunctions, and also suffered from a lack of consumer interest in Sony's own branded music players, compared to Apple's ubiquitous iPod. The service was withdrawn two years ago.
Sony previously launched a social media platform for PlayStation 3 users, PlayStation Home, in 2007, as well as a video sharing site to rival YouTube in Japan, eyeVio. However, neither of these services made the impact the company hoped.
That's not to say Sony is always one step behind though, and it recently lent its significant expertise in TV manufacture to the eagerly anticipated Google TV project, alongside Google, Intel and Logitech.
Whatever Sony has up its sleeve, CNET reports that consumers should not expect a launch until next year, so we'll have to wait and see whether the Japanese conglomerate succeeds in beating out rivals this time.
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