Yahoo! oneSearch, one of the features of the search engine's mobile application Yahoo! Go, has replaced the existing Yahoo! mobile search in Canada and five European countries - the UK, Spain, Italy, Germany and France. In line with Yahoo! Go, oneSearch is designed to make it easier for people to search the internet on their mobile handsets. Rather than wait for consumers to download the mobile application or for mobile phone makers to distribute it, Yahoo! has decided to push the launch of the new oneSearch feature in Canada and Europe. Now, the service is available via any mobile web browser and so is accessible to the majority of mobile phone owners.
Yahoo! oneSearch allows consumers to search the internet for almost anything from news and weather to stock quotes and retail stockists all from their mobile handset. Further, oneSearch returns results based on where you are. For example, if you search for a local restaurant you will be given a location, click-to-call phone number and user ratings. Simply searching on a city name will return weather, news, images and more relevant to that specific city.
The Yahoo! oneSearch format is a breakthrough in mobile phone search, which does not require the user to click on several links to get to what they are looking for. The oneSearch results are easy to read and understand, with scrolling and expanding features to give the user as much information as possible in a clear format all available in one simple click.
Further, Yahoo! oneSearch makes it easier to find a website on a mobile. The user simply types the name of the site they are looking for in the search box and the relevant links will be returned. The user will also be given the option to view the site in web or mobile format, whichever is best suited to the consumer's phone and browser.
Overall, Yahoo! oneSearch is designed to provide consumers with all the search facilities they need on the go, from the convenience of their mobile device.
