Yahoo! Finance and business news channel CNBC have announced a content distribution agreement. Under the terms of the deal, which is Yahoo!'s first global finance video agreement and CNBC's first worldwide online alliance, CNBC will provide video clips from its networks and articles from its website to Yahoo! Finance users in the US.
The content will also be available to Yahoo!'s 21 international financial news sites and will include comment and analysis on business stories, interviews, pre-market opening speculation and investing segments, among other things.
Commenting on the deal, CNBC president Mark Hoffman stated: "This agreement brings together two global market leaders to meet the growing demand for online business and financial information."
It draws on the strengths of the channel's global assets and expands the reach of its content to the worldwide user base of Yahoo! Finance, he added.
Meanwhile, Scott Moore, senior vice president and head of media at Yahoo!, said: "In an increasingly globalised economy, it's essential that Yahoo! Finance offers investors news from the major global financial markets."
According to Mr Moore, the addition of CNBC video content will help Yahoo! Finance users to make more informed financial decisions.
In another bid to extend its business offerings, Yahoo! recently announced it is set to offer a new online programme providing information to technology investors.
Called TechTicker, the show will be rolled out in January and will report exclusively on technology stocks.
