These articles have been tagged under 'ppc' by the bigmouthmedia team.
Yahoo!-Google deal 'could face legal opposition'
Yahoo!'s recently announced plan to form an alliance with rival search engine provider Google concerning Google's AdSense for Search service could run into legal problems, experts have warned.
Yahoo! to test Google search ads
Yahoo! has announced it is set to begin a limited test of rival firm Google's AdSense for Search service.
Yahoo! announces intention to release AMP! ad management platform
Search engine provider Yahoo! has announced it plans to release a new advertising management platform.
Google to introduce open keyword bidding on all terms in the UK and Ireland
Google announced today that, as of May 5 2008, it will allow open keyword bidding on all terms in the UK and Ireland, bringing these territories in line with the US and Canada.
Google planning to sell Performics
Google has revealed it intends to sell Performics, the search engine marketing division of DoubleClick.
Google paid click 'shows modest growth'
Search engine provider Google experienced modest growth in its paid click rate last month, according to new research.
Google hints at new ad formats at SES New York
During a heated Orion Panel at Search Engine Strategies New York Google hinted that search engine is developing advertising options suited to Universal Search.
EU says Google can buy DoubleClick
The saga of the proposed Google purchase of online advertising firm DoubleClick is finally concluded as the European Commission approve Google's $3.1 million bid.
Google launches AdSense for Video
Internet giant Google has revealed it is to begin selling ads to appear in videos shown on the internet.
Changes to Google AdWords URL policy to be enforced from April 1
Google has officially announced that April 1 2008 will see the search engine enforcing its AdWords URL policy.
